CLEARVIEW PROJECThttps://www.cooperhewitt.org/2011/09/30/clearview-project/
Cooper-Hewitt, National Design Museum has just acquired its first digital font, the Clearview family of typefaces. Featured in Cooper-Hewitt’s 2010 National Design Triennial: Why Design Now? exhibition, Clearview is a beautiful example of design as a form of social activism. As baby boomers reach their mid- to late sixties, highway sign legibility has become an important issue. The Clearview project seeks to improve the readability of signage for drivers, especially those over the age of sixty-five, who constitute roughly one-sixth of the driving public. Since the 1940s, the U.S. Federal Highway Administration has used a standard typeface colloquially known as Highway Gothic (FHWA E-modified). One of the main issues with this font is that at night, letters can appear to have a halo around them due to the reflective surface on which the signs are printed.